@thesis{thesis, author={SAPRUDIN MUHLAS and Sari Puspa Novita}, title ={PENGARUH BRAND EXPERIENCE, HEDONIC MOTIVATION, DAN BRAND IMAGE TERHADAP PURCHASE DECISION PADA KONSUMEN STARRBUCKS DI KOTA SURAKARTA}, year={2024}, url={http://eprints.iain-surakarta.ac.id/12242/}, abstract={} }