@thesis{thesis, author={. Felicia}, title ={Pengaruh Kualitas Pelayanan Terhadap Kesetiaan Pelangganpt.Garuda Indonesia,Tbk Palembang}, year={2015}, url={http://eprints.ukmc.ac.id/5072/}, abstract={The study aims to examine the relationship of service quality and customer loyalty towards Garuda Indonesia airline. The population of this study is Garuda Indonesia customer. The samples of this study determined using by purposive sampling. The samples were obtained 100 respondens. The hypotesis by using multiple linear regression with the Statistic For Social Source (SPSS) version 17.0. The results of this study showed service quality that consist of Tangible, Reliability, Responsiveness, Assurance, and Emphaty affects customer loyalty towards Garuda Indonesia airline.} }