@thesis{thesis, author={Setya Kartika Ratri }, title ={TINGKAT PENGETAHUAN MASYARAKAT TENTANG IKLAN LAYANAN MASYRAKAT ”E-KTP” di TELEVISI (Studi Deskriptif Tingkat Pengetahuan Masyarakat Surabaya Tentang Iklan Layanan Masyrakat ”E-KTP” Di Televisi) }, year={2012}, url={http://eprints.upnjatim.ac.id/3608/}, abstract={The ads is divided into commercial and public service adsProblems that often occur at this time as a result of the large number of population is a matter of Administration population. The existence of the double identity of ownership of the government initiative to make the conduct of the program ?E-KTP?. Objectives to be achieved in this study was to determine how the level of public knowledge about the public service ads Surabaya ?E-KTP? on TV. The population in this study are Surabaya people over the age of 17-59 years and sampling techniques in the study were non-probability sampling method with accidental sampling technique. Methods of data analysis in this study using a frequency table. From the results of the test results obtained respondents' level of knowledge of the content of public service messages about the of the ?E-KTP? cards is high. The number of respondents who are at high category of things here showed high knowledge of respondents to sosialitation ?E-KTP } }