@thesis{thesis,
		author={AZARI LAKSMI TANJUNG SARI  Azari Laksmi Tanjung Sari/ALTS},
		title ={MASS HYSTERIA OF BTS ARMY FANDOM IN TWITTER},
		year={2020},
		url={http://repository.unj.ac.id/11138/},
		abstract={This study focuses on examining mass hysteria in ARMY fandom on Twitter. This study uses descriptive analytical method as the research design in analyzing the classified texts based on J.R. Martin and P.R.R. White?s affect classification in the study of Attitude, and Simon Wessely?s mass hysteria theory. The results of this study is to reveals that words, phrases, sentences, emoticons, photos, and videos that represent mass hysteria according to the main classification in affect and symptoms of mass hysteria. The main classification of affect that shows the most symptoms of mass hysteria are Insecurity: disquiet, Security: confidence, Satisfaction: pleasure, and Happiness: cheering. In determining the symptoms of mass hysteria on fans tweets not only based on the lexis and phrases they use, but also based on emoticons, photos, and videos to convey their feelings or reactions to BTS?s events on Twitter. Them this is seen in the way fans participate in the ARMY fandom which not only used the official hashtag from Bighit Entertainment but also produced their own hashtag for BTS and other fans, besides they also made other works such as fan-edit, fan-art, BTS Universe theory, and others. In conclusion, the mass hysteria phenomenon of BTS ARMY fandom is how the fandom tries to express their affection to BTS and to build BTS? brand on social media.
Keywords: mass hysteria, main classification of affect, hysteria in fandom, Twitter fandom}
		}