@thesis{thesis,
		author={Kintan  Rismawati},
		title ={SIGNS AND THEIR MEANINGS ON PEPSI ADVERTISEMENT TITLED KENDALL JENNER: LIVE BOLDER, LIVE LOUDER, LIVE FOR NOW (A SEMIOTIC STUDY)},
		year={2020},
		url={http://repository.unsada.ac.id/2074/},
		abstract={This term-paper is about signifier and signified found in Pepsi Advertisement titled
Kendall Jenner: Live Bolder, Live Louder, Live for Now using semiotics theories
from Ferdinand De Saussure?s. This research focuses on answering two
formulations of problems as follows: 1) signifier and signified in Pepsi
Advertisement titled Kendall Jenner: Live Bolder, Live Louder, Live for Now and
2) sign meanings in Pepsi Advertisement titled Kendall Jenner: Live Bolder, Live
Louder, Live for Now. This research uses qualitative research approach through
analyzing the meaning of the sign obtained from Pepsi advertisement. The results
of the analysis show that the scenes have several signifier and signified meanings
in Pepsi advertisement titled Kendall Jenner: Live Bolder, Live Louder, Live for
Now.}
		}