Abstract :
ABSTRAK
ANALISIS HARGA POKOK PRODUKSI, LABA USAHA, DAN
PERMINTAAN AYAM RAS PEDAGING PROBIOTIK
DI KOTA METRO
Oleh
ANDINI FITRIA HADI
Penelitian ini bertujuan untuk menganalisis harga pokok produksi ayam ras
pedaging probiotik dan non probiotik, laba usaha ayam ras pedaging proiotik dan
non probiotik, serta faktor-faktor yang mempengaruhi permintaan ayam ras
pedaging probiotik. Penelitian diadakan di Kecamatan Metro Pusat dan
Kecamatan Metro Utara Kota Metro yang dipilih secara sengaja pada September
2014. Penelitian menggunakan metode purposive sampling. Sampel terdiri dari
delapan peternak ayam ras pedaging dan 33 konsumen ayam ras pedaging
probiotik. Penelitian menggunakan metode full costing dan variable costing
untuk harga pokok produksi dan laba, serta analisis regresi linear berganda untuk
faktor yang mempengaruhi permintaan. Hasil penelitian menunjukkan bahwa
harga pokok produksi ayam ras pedaging probiotik lebih tinggi dibandingkan
ayam ras pedaging non probiotik. Metode full costing menunjukkan harga pokok
produksi ayam ras pedaging probiotik dan non probiotik yaitu Rp16.329,06 dan
Rp15.824,37. Metode variable costing menunjukkan harga pokok produksi ayam
ras pedaging probiotik dan non probiotik yaitu Rp15.409,74 dan Rp14.932,55.
Laba usaha ayam ras pedaging.probiotik lebih kecil dari ayam ras pedaging non
probiotik (Rp922.542,19 berbanding dengan Rp1.238.754,05). Faktor-faktor
yang mempengaruhi permintaan ayam ras pedaging probiotik adalah harga ayam
ras pedaging probiotik, harga ayam ras pedaging non probiotik, harga ayam buras,
jumlah anggota keluarga, dan pengetahuan tentang kesehatan.
Kata Kunci: ayam ras pedaging, harga pokok produksi, laba, permintaan,probiotik
ABSTRACT
THE MAIN PRODUCTION COST ANALYSIS, PROFIT,
AND DEMAND OF PROBIOTIC BROILERS
IN METRO CITY
By
ANDINI FITRIA HADI
This study aims to analyze the main production cost of probiotic and non
probiotic broilers, the profit of probiotic and nonprobiotic broiler business, and
factors which influence the demand of probiotic broilers. The research was
conducted in purposively chosen Central Metro and North Metro Subdistricts of
Metro City in September 2014. This research used purposive sampling method.
Samples consisted of eight broiler breeders and 33 consumers of probiotic
broilers. Data were analyzed using full costing and variable costing methods to
find out the main production cost and profit, and multiple linear regression
analysis to determine factors influencing the demand. The results showed that the
main production cost of probiotic broilers was higher than that of nonprobiotic
broilers. The full costing method showed that the main production costs of
probiotic broilers and nonprobiotic broilers were Rp16,329.06 and Rp15,824.37.
The variable costing method showed that the main production cost of probiotic
broilers and nonprobiotic broilers were Rp15,409.74 and Rp14,932.55. The
profit of probiotic broilers was lower than nonprobiotic broilers (Rp922,542.19
compared to Rp1,238,754.05). Factors influencing the demand of probiotic
broilers were the price of probiotic broilers, price of nonprobiotic broilers, price
of range chickens, the number of family members, and health knowledge.
Key words: broilers, demand, main production cost, probiotic, profit