pengaruh keamanan dan privasi terhadap minat beli konsumen pada e-commerce jenis c2c
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Institusion

Universitas Katolik Musi Charitas

Author

Christyanti, Cicilya

Subject

H Social Sciences (General) 

Datestamp

2021-03-08 02:07:47 

Abstract :
This study aims to determine and prove whether the safety variable is and privacy has a positive and significant influence on consumer buying interest in e-commerce. The population in this study are people who useshopping applications online e-commerce. The sampling technique in this study used a non-probability sampling technique with aapproach purposive sampling. The data has been collected as many as 100 respondents, with anquestionnaire online and analyzed using SPSS software. Hypothesis testing uses multiple linear regression analysis. The results of this study prove that security and privacy have a positive and significant effect on consumer buying interest in e-commerce. 

File :
EM-2021-1722082-cover.pdf
EM-2021-1722082-abstract.pdf
EM-2021-1722082-complete.pdf
EM-2021-1722082-summary_id.pdf
EM-2021-1722082-tableofcontent.pdf
EM-2021-1722082-chapter1.pdf
EM-2021-1722082-chapter2.pdf
EM-2021-1722082-chapter3.pdf
EM-2021-1722082-chapter4.pdf
EM-2021-1722082-conclusion.pdf
EM-2021-1722082-reference.pdf
EM-2021-1722082-attachment.pdf