Analisis Pengaruh Kualitas Layanan Terhadap Kepuasan Pelanggan Pada Bengkel Hen’d Service Palembang Total View This Week0
Institusion
Universitas Katolik Musi Charitas
Author
Sitanggang, Elisabeth Octavia
Subject
H Social Sciences (General)
Datestamp
2021-03-25 06:48:52
Abstract :
The purpose of this study was to analyze the influence of the five dimensions of service quality to customer satisfaction. The population in this study are all the customers of Hen?d Service workshop. The number of sampel as taken by 100 respondents with a purposive sampling. The data analysis technique used is multiple regression analysis. The result of this study, based of multiple regression analysis showed that the five dimensions of service quality has positive and significant effect on customer satisfaction of Hen?d Service workshop.