Pengaruh Kualitas Layanan Terhadap Kepuasan Konsumen Menginap Di Hotel Sandjaja Palembang
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Institusion
Universitas Katolik Musi Charitas
Author
., Winda
Subject
H Social Sciences (General)
Datestamp
2021-03-31 06:41:51
Abstract :
This study aims to determine the influence of independent variables that Tangibles, Reliability, Responsiveness, Assurance, Empathy towards consumer satisfaction stay. This study uses a case study with a sample of 100 people consisting of consumers who use the services of accommodation in hotels Sandjaja, using multiple linear regression analysis. The results showed that the independent variables Tangibles (0,001), Reliability (0,020), Responsiveness (0,000), Assurance (0.008), Emphaty (0.001), positive and significant effect on the variable customer satisfaction. With results adjusted R-square is 82.5%.
This study aims to determine the influence of independent variables that Tangibles, Reliability, Responsiveness, Assurance, Empathy towards consumer satisfaction stay. This study uses a case study with a sample of 100 people consisting of consumers who use the services of accommodation in hotels Sandjaja, using multiple linear regression analysis. The results showed that the independent variables Tangibles (0,001), Reliability (0,020), Responsiveness (0,000), Assurance (0.008), Emphaty (0.001), positive and significant effect on the variable customer satisfaction. With results adjusted R-square is 82.5%.
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EM-2015-112212-cover.pdf
EM-2015-112212-abstract.pdf
EM-2015-112212-complete.pdf
EM-2015-112212-summary_id.pdf
EM-2015-112212-table of content.pdf
EM-2015-112212-chapter 1.pdf
EM-2015-112212-chapter 2.pdf
EM-2015-112212-chapter 3.pdf
EM-2015-112212-chapter 4.pdf
EM-2015-112212-conclusion.pdf
EM-2015-112212-reference.pdf
EM-2015-112212-attachment.pdf
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