STRATEGI HUMAS DALAM MEMPROMOSIKAN SEKOLAH BERBASIS PONDOK PESANTREN (STUDI KASUS DI SMP MA'ARIF 1 PONOROGO)
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Institusion
Universitas Muhammadiyah Ponorogo
Author
Swardani Arda, Aurielya
Subject
L Education (General)
Datestamp
2023-09-08 09:14:29
Abstract :
PUBLIC RELATIONS STRATEGY IN PROMOTING ISLAMIC BOARDING SCHOOL-BASED SCHOOLS AURIELYA ARDA SWARDANI 19240767 Abstract : Basically compulsory education is followed which is useful for increasing human resources. Because with an increase in human resources is able to build a more advanced nation. By increasing human resources, it can be used to advance science and social sciences based on faith and piety. To increase human resources, strategies from public relations are needed to be able to increase the number of student, such as : organizing competitions for elemtary/MI student in Ponorogo, Regency, providing the facilities needed by student, providing scholarship assistance to providing assistance to prospective new student. In the process of this reaserch, the researchers used qualitive methods. Furthermore, the authors use the method of Dokumentation, Interviews and Observations. The data obtained was analyzed with a public relations strategy to increase the number of student by using social media or mass media, the marketing mix to the promotion mix. So this study can be concluded that increasing the number of student with social mediato the promotion mix greatly influences the increase in the number of student in subsequent years. Keywords : Public Relations Strategy, Human Resource Development, Promoting Schools, Education, Increasing the number of studenT
PUBLIC RELATIONS STRATEGY IN PROMOTING ISLAMIC BOARDING SCHOOL-BASED SCHOOLS AURIELYA ARDA SWARDANI 19240767 Abstract : Basically compulsory education is followed which is useful for increasing human resources. Because with an increase in human resources is able to build a more advanced nation. By increasing human resources, it can be used to advance science and social sciences based on faith and piety. To increase human resources, strategies from public relations are needed to be able to increase the number of student, such as : organizing competitions for elemtary/MI student in Ponorogo, Regency, providing the facilities needed by student, providing scholarship assistance to providing assistance to prospective new student. In the process of this reaserch, the researchers used qualitive methods. Furthermore, the authors use the method of Dokumentation, Interviews and Observations. The data obtained was analyzed with a public relations strategy to increase the number of student by using social media or mass media, the marketing mix to the promotion mix. So this study can be concluded that increasing the number of student with social mediato the promotion mix greatly influences the increase in the number of student in subsequent years. Keywords : Public Relations Strategy, Human Resource Development, Promoting Schools, Education, Increasing the number of studenT
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