Analisis pengaruh jam kerja, jumlah pembeli, dan jumlah penjualan terhadap pendapatan pedagang (Studi kasus pada pedagang pakaian dan alas kaki di Pasar Sore Manukan Kota Surabaya tahun 2019)
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Institusion
Universitas Wijaya Kusuma Surabaya
Author
Emilia, Mita
Subject
HB Economic Theory
Datestamp
2020-02-28 06:44:49
Abstract :
Abstrak Penelitian ini bertujuan untuk menganalisis pengaruh jam kerja, jumlah pembeli, dan jumlah penjualan terhadap pendapatan pedagang pakaian dan alas kaki di Pasar Sore Manukan. Jenis penelitian menggunakan kuantitatif dengan pendekatan deskriptif. Memakai sampel sebesar 62. Teknik analisis penelitian yaitu regresi linier berganda, metode Cross Section. Berdasarkan uji secara parsial dengan alpha 5 persen, jam kerja berpengaruh positif tetapi tidak signifikan terhadap pendapatan pedagang dengan nilai koefisien 0.003442 dan probabilitas sebesar 0.7166, jumlah pembeli berpengaruh positif dan signifikan terhadap pendapatan pedagang dengan nilai koefisien 0.029583 dan probabilitas sebesar 0.0010, jumlah penjualan berpengaruh positif dan signifikan terhadap pendapatan pedagang dengan nilai koefisien 0.015329 dan probabilitas sebesar 0.0286. Berdasarkan pengujian secara simultan, jam kerja, jumlah pembeli, dan jumlah penjualan bersama ? sama berpengaruh secara signifikan terhadap pendapatan pedagang Pasar Sore Manukan, dibuktikan dari nilai probabilitas F-Statistik sebesar 0.0000. Kata kunci : Pendapatan, Jam Kerja, Jumlah Pembeli, Jumlah Penjualan, Cross Section. Abstract This research aims to analyze the effect of working hours, total of buyers, and total of sales on the income of clothing and footwear traders in the Manukan Afternoon Market. Type of research uses quantitative with a descriptive approach. Using a sample of 62. The research analysis technique is multiple linear regression, Cross Section method. Based on partial test with alpha 5 percent, working hours have a positive effect but not significance effecton the income of traders with a coefficient value 0.003442 and a probability of 0.7166, total of buyers has a positive effect and significant effect on the income of traders with a coefficient value 0.029583 and aprobability of 0.0010, total of sales has a positive effect and significant effect on the income of traders with a coefficient value 0.015329 and probability of 0.0286. Based on simultaneous testing, working hours, total of buyers, and total of sales togethers have a significant effect on the income of the Manukan Afternoon Market Traders, as evidenced by the F-Statistics probability value of 0.0000. Keywords: Revenue, Working Hours, Total of Buyers, Total of Sales, Cross Section.
Abstrak Penelitian ini bertujuan untuk menganalisis pengaruh jam kerja, jumlah pembeli, dan jumlah penjualan terhadap pendapatan pedagang pakaian dan alas kaki di Pasar Sore Manukan. Jenis penelitian menggunakan kuantitatif dengan pendekatan deskriptif. Memakai sampel sebesar 62. Teknik analisis penelitian yaitu regresi linier berganda, metode Cross Section. Berdasarkan uji secara parsial dengan alpha 5 persen, jam kerja berpengaruh positif tetapi tidak signifikan terhadap pendapatan pedagang dengan nilai koefisien 0.003442 dan probabilitas sebesar 0.7166, jumlah pembeli berpengaruh positif dan signifikan terhadap pendapatan pedagang dengan nilai koefisien 0.029583 dan probabilitas sebesar 0.0010, jumlah penjualan berpengaruh positif dan signifikan terhadap pendapatan pedagang dengan nilai koefisien 0.015329 dan probabilitas sebesar 0.0286. Berdasarkan pengujian secara simultan, jam kerja, jumlah pembeli, dan jumlah penjualan bersama ? sama berpengaruh secara signifikan terhadap pendapatan pedagang Pasar Sore Manukan, dibuktikan dari nilai probabilitas F-Statistik sebesar 0.0000. Kata kunci : Pendapatan, Jam Kerja, Jumlah Pembeli, Jumlah Penjualan, Cross Section. Abstract This research aims to analyze the effect of working hours, total of buyers, and total of sales on the income of clothing and footwear traders in the Manukan Afternoon Market. Type of research uses quantitative with a descriptive approach. Using a sample of 62. The research analysis technique is multiple linear regression, Cross Section method. Based on partial test with alpha 5 percent, working hours have a positive effect but not significance effecton the income of traders with a coefficient value 0.003442 and a probability of 0.7166, total of buyers has a positive effect and significant effect on the income of traders with a coefficient value 0.029583 and aprobability of 0.0010, total of sales has a positive effect and significant effect on the income of traders with a coefficient value 0.015329 and probability of 0.0286. Based on simultaneous testing, working hours, total of buyers, and total of sales togethers have a significant effect on the income of the Manukan Afternoon Market Traders, as evidenced by the F-Statistics probability value of 0.0000. Keywords: Revenue, Working Hours, Total of Buyers, Total of Sales, Cross Section.
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