A PRAGMATICS ANALYSIS: IMPOLITENESS STRATEGIES ON PEDULILINDUNGI (CARE AND PROTECT) APPLICATION REVIEW ON APPSTORE
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Institusion
Universitas Buddhi Dharma
Author
Keshi, Oni
Subject
650.0285 Pengolahan dan Analisa Data di Bidang Bisnis
Datestamp
2023-02-27 07:56:26
Abstract :
Impoliteness is a negative attitude towards specific behaviors occurring in specific contexts. This paper presents the analysis of impoliteness strategies using the data from Pedulilindungi application reviews based on Culpeper?s theory (1996) on impoliteness strategies and other references. It aims at describe in the types of impoliteness strategies and the function of impoliteness strategies. This is a descriptive qualitative method. The data source of this research is a review from the most critical on Pedulilindungi application review from 1 March 2022 until 20 June 2022. The data in this research is secondary data as the data source. There are 27 (twenty seven) data collected and analysed. The writer found four types impoliteness strategies: bald on record 7 (25,93), positive impoliteness 4 (14,81%), negative impoliteness 11 (40,74%), and sarcasm or mock impoliteness 5 (18,52%). The most used type of impoliteness strategies are negative impoliteness and the least used strategies are positive impoliteness. The writer also discovered 3 (three) functions of impoliteness strategies on the application reviews, i.e., affective impoliteness 20 (74,07%), coercive impoliteness 2 (7,4%), and entertaining impoliteness 5 (18,52%). The result reveals affective impoliteness is the most dominant while coercive impoliteness is the least dominant. The writer concludes that most of the reviewers conveyed their reviews mostly through impoliteness strategies.
Impoliteness is a negative attitude towards specific behaviors occurring in specific contexts. This paper presents the analysis of impoliteness strategies using the data from Pedulilindungi application reviews based on Culpeper?s theory (1996) on impoliteness strategies and other references. It aims at describe in the types of impoliteness strategies and the function of impoliteness strategies. This is a descriptive qualitative method. The data source of this research is a review from the most critical on Pedulilindungi application review from 1 March 2022 until 20 June 2022. The data in this research is secondary data as the data source. There are 27 (twenty seven) data collected and analysed. The writer found four types impoliteness strategies: bald on record 7 (25,93), positive impoliteness 4 (14,81%), negative impoliteness 11 (40,74%), and sarcasm or mock impoliteness 5 (18,52%). The most used type of impoliteness strategies are negative impoliteness and the least used strategies are positive impoliteness. The writer also discovered 3 (three) functions of impoliteness strategies on the application reviews, i.e., affective impoliteness 20 (74,07%), coercive impoliteness 2 (7,4%), and entertaining impoliteness 5 (18,52%). The result reveals affective impoliteness is the most dominant while coercive impoliteness is the least dominant. The writer concludes that most of the reviewers conveyed their reviews mostly through impoliteness strategies.
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