DETAIL DOCUMENT
A SEMIOTICS ANALYSIS IN THE MUSIC VIDEO “PERFECT BLUES” BY HANNAH BAHNG (2023)
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Institusion
Universitas Darma Persada
Author
Fatin, Afiqoh
Subject
401.41 Semiotics 
Datestamp
2024-10-01 02:46:17 
Abstract :
This research aims to create meaning in the music video ?Perfect Blues? by dividing sign into expression and content in order to build the meaning in music videos. Through a qualitative content analysis method and involving research approach of semiotic analysis by the Barthes, this research creates meaning in each shot and scene in the music video ?Perfect Blues? by Hannah Bahng and tries to find signs that often appear which will become a common thread related to the theme of the perfect blues music video. The analysis is conducted by focusing on visual signs and verbal signs. The results of this study show the challenges of adolescence into adulthood such as self-discovery, a stagnant life, striving for perfection, facing uncertainty, instability, pressure, and other life challenges that are complicated but are faced with ostensible serenity. In sum, this research provides an in-depth insight into music video through the lens of semiotics. 
Institution Info

Universitas Darma Persada