Abstract :
The research discussed about rhetorical power in George W. Bush's
political speech 'Prime Time Press Conference on Iraq War.' The reason why I
choose Bush's political speech as my basic analysis source is because I find that
Bush is the one of prominent leaders in the world and has a typical 'Bushism'
power in delivering his speech or answering reporters' questions. The basic
problem of my assumption is that Bush uses rhetorical devices, like: metaphor,
euphemism, the 'rule of three', parallelism and pronouns in order to persuade
public with his ideas. Trying to prove my assumption, I conducted the research
through semantic approach. I employ some theories and ideas from the linguists
concerning on metaphor, euphemism, the 'rule of three', parallelism, and
pronouns.
In this research, I systemized my analysis by using all of five rhetorical
devices. First, I analyzed Bush's speech through metaphor device based on Harris
(2005) and Levinson (1983) theories. Second, I analyzed it through euphemism
device based on Thomas, et al (2004) and Neaman and Silver (1983) theories.
Third, I analyzed it through the 'rule of three' device based on Thomas, et al
(2004) theory. Fourth, I analyzed it through parallelism device based on Thomas,
V
et al (2004) theory. Fifth, I analyzed it through pronouns' device based on
Thomas, et al (2004) theory.
Finally, in the last chapter, I concluded that rhetorical devices in the
speech, like: metaphor, euphemism, the 'rule of three', parallelism and pronouns,
could be employed by people (not restricted to people who make their career as
politicians) in order to persuade public, and, then, those rhetorical devices could
only be applied by the people who understand much about them.