Abstract :
The project discussed about conversational implicature. I took full transcript
of live interview between JK Rowling and Jeremy Paxman as a sample case because
it was real and both speakers had different intellectual background. The point of my
research that was from non-observance of the maxims would generate conversational
implicature. In order to investigate conversational implicature that generated by JK
Rowling, I conducted the research based on pragmatics approach. I used some
theories and ideas from linguistics theorists concerning Cooperative Principle,
conversational maxims, observing the maxims, non-observance of the maxims, and
conversational implicature.
It is important to recognize Cooperative Principle and conversational maxims
to mark that speaker may not be fully adhering to the maxims. This kind of case
called non-observance of the maxims. To arrive at an interpretation of JK Rowling's
conversational implicature, I first analyzed non-observance of the maxims done by
JK Rowling in the interview according to Thomas (1995) theory. After non
observance of the maxims approved in JK Rowling assertions, therefore, I could hint
and deduce from the evidence of JK Rowling's intended meaning according to Yule
(1996) theory.
Thus, in the end of the research, I conclude that conversational implicature
will generate in various aspects which are either speakers did not adhere
conversational maxims or we can call it non-observance of the maxims, both speakers
have different share of knowledge or intellectual background, and context as the parts
of an utterance which is the focus of attention also called enviromnent.
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