Analisis Faktor Faktor
Yang Mempengaruhi Permintaan Telur Ayam Ras Oleh Konsumen Di Pasar Tradisional Mayang Jember
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Institusion
Politeknik Negeri Jember
Author
Santoso, Irawan Budi
Subject
214 - Teknologi Hasil Ternak
Datestamp
2021-12-28 02:47:25
Abstract :
This final project was carried out at the Mayang traditional market in Jember district, East Java. Analysis of Factors Influencing Demand for Chicken Eggs Consumers in the Mayang Jember Traditional Market include, price, family, consumer tastes, marketing channels, and purchasing decisions. The method used is a survey. The size and sampling technique are determining respondents who buy purebred eggs at the Mayang traditional market (purposive sampling). The analysis techniques used in this study include the validity test, reliability test, multiple linear regression analysis, F test, t test. Keywords: layer, Layer Chicken
This final project was carried out at the Mayang traditional market in Jember district, East Java. Analysis of Factors Influencing Demand for Chicken Eggs Consumers in the Mayang Jember Traditional Market include, price, family, consumer tastes, marketing channels, and purchasing decisions. The method used is a survey. The size and sampling technique are determining respondents who buy purebred eggs at the Mayang traditional market (purposive sampling). The analysis techniques used in this study include the validity test, reliability test, multiple linear regression analysis, F test, t test. Keywords: layer, Layer Chicken
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